(ta-ga-lík-ha) (n.) creator
🇵🇭 Exploring the culture of the Filipino/x motherland
and diaspora through creativity.
ROLES & RESPONSIBILITIES:
• Work with the Tagalikha team on all creative development + design directive strategies.
Bring and challenge conceptual / creative ideas for event-design development and content ideation/creation.
Translate Strat-Comm team’s findings and content structures/researches into brand appropriate visual development strategies for creative team’s use.
Research brand identity & creative culture(s).
• Create and organize target audiences for design strategies and brand identity research.
Help Design Director develop rebranding/branding strategy(s) and design for Tagalikha
Manage and organize visual branding guidelines for the team.
• Help assist in simple visual and graphics using templates where needed
• Produce photography content if needed
• Create simple graphic content
• Lead on brand design for product merch and the marketing for it.
• Create original visuals and graphics for merch
• Develop marketing and product launch strategy
2021 - Brand Refresh
“Being Filipina in the Creative Industry” event
AUDIENCE RESPONSE:
Would you like to help Tagalikha? Definitely. I'd like to help in any way. I'm a ux designer that comes from a non-traditional design background, so I can share my story, especially after Nikole W asked the question "do i have to go to fashion school?"